Founded in 1987 by Dr. Irwin Smigel, World Renowned Father of Aesthetic Dentistry and his wife Lucia Smigel, supersmile® offers a clinically proven collection of premium whitening, breath-freshening and cavity-fighting formulas designed to deliver the utmost in safety and effective oral care.  All products are designed to deliver the best oral care at home while prolonging the health and beauty of teeth and gums between dental visits.